In the bustling world of personal development and entrepreneurship, it’s rare to come across a voice that resonates with authenticity, courage, and a no-nonsense approach to life and business. Laura Aura, a remarkable figure who transitioned from owning a branding studio to becoming a sought-after speaker, coach, and author, embodies these qualities. Her journey encapsulated in the enlightening conversation on the podcast, offers invaluable insights into the essence of embracing one’s true self and the transformative power of making gutsy decisions.

From Branding Expert to Empowerment Coach

Laura’s entrepreneurial voyage began 16 years ago, rooted in a desire to forge her own path. Her initial venture into the branding world was driven by a passion for design and a vision to support other entrepreneurs in crafting their brands. However, as her journey unfolded, Laura discovered a deeper calling. The conversations she had with clients often veered into the realms of their hopes, fears, and dreams, revealing a shared longing for something more profound than just business success.

This realization led Laura to launch the Gutsy Podcast, a platform dedicated to exploring the raw, unfiltered experiences of entrepreneurs. The podcast became a beacon for those seeking solace in shared struggles and triumphs, fostering a community of like-minded individuals driven by a desire to live authentically and boldly.

The Gutsy Decision to Pivot

Laura’s decision to sell her successful branding agency and fully immerse herself in her role as a coach and speaker was not made lightly. It was a culmination of years of introspection, a deep understanding of her true passions, and the courage to follow her gut. This pivotal moment in her life underscores the importance of listening to one’s inner voice, even when it leads you away from the familiar and into the unknown.

Embracing the Power of Authenticity

Laura Aura’s story is a testament to the transformative power of authenticity. In a world where we are often pressured to conform to societal expectations, Laura’s journey encourages us to reclaim our power and live in alignment with our true selves. Her approach to life and business, characterized by a willingness to face fears head-on and make bold decisions, serves as an inspiration to anyone standing at the crossroads of change.

The Aura of Change: How to Connect with Laura

For those inspired by Laura’s journey and eager to embark on their own path of self-discovery and empowerment, there are several ways to connect with her. Whether through one-on-one coaching, joining the Delphi Collective, or participating in her mind fuckery workshop, Laura offers a range of resources designed to help individuals reclaim their power and live a life of purpose and passion.

To learn more about Laura and how she can help you embrace your true self, visit [LauraAura.com](http://lauraaura.com). Join a community of fearless individuals ready to make gutsy decisions and transform their lives.

Laura Aura’s journey from a branding expert to an empowerment coach is more than just a career transition; it’s a powerful narrative about the importance of living authentically. Her story, shared on the podcast, is a reminder that true fulfillment comes from aligning with our innermost desires and having the courage to pursue them, no matter the obstacles. Let Laura’s journey inspire you to take the first step towards embracing your true self and discovering the limitless potential that lies within.

About LauraAura

BIO:

​​LauraAura is an Alignment Coach and Certified Mind-Body Practitioner guiding driven women to get out of their own way to have the life and business they truly desire. She guides people to personal alignment by learning how to honor their energy and truly listen to what they want instead of what they’ve been taught they should.

Laura is a vibrant speaker, coach, author, and host of The Gutsy Podcast, a Top 100 Podcast, and all-around visionary.

Laura empowers women in business and in life transitions by humanizing thoughts and feelings, encouraging individualism, and unraveling the “shoulds” that keep so many people stuck for decades.

She’ll be the first person to push you out of your comfort zone and the last to hug you as you head to the next level of your life. Her energy is contagious – an Aura – and if you’re up for the challenge, she just might trick you into believing in yourself.

Links:

Website: www.lauraaura.com

TikTok: @thatlauraaura 

Facebook: That Laura Aura

Instagram: @thatlauraaura 

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