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Mastering Business Systems for Success – A Deep Dive with Traci Miller

In the realm of business success, effective systems often serve as the hidden gears that keep operations running smoothly. Traci Miller, the president and founder of Color 3 Embroidery, a multimillion-dollar enterprise, knows this all too well. As a past Chapter President and current US Central Area Director for EO, she has forged a path to success over 26 years, attributing much of her growth to the implementation of robust business systems. In our latest podcast episode, Traci shares her insights on how putting systems into place is key to growing your business.

Traci’s journey began in the 90s, during the era of casual Fridays. The trend of the time was branded shirts that employees could wear with blue jeans. However, sourcing these shirts proved to be a challenge, especially in the pre-Google era. After a less-than-satisfactory experience with a local provider, Traci saw an opportunity. Despite not knowing how to sew or having much experience with computers, she was driven by a mission to provide a better service.

Fueled by her dissatisfaction with the existing service, Traci began to delve into the world of embroidery. She got her first glimpse of an embroidery machine at LA Lewy, a store in Maine, which sparked her curiosity. Following library research and numerous phone calls, she convinced her father that venturing into the embroidery business was a promising idea. Thus, she acquired her first single-head machine, which she likens to investing in a car without having any life savings.

With her new machine set up on the enclosed back porch of her parent’s house, Traci embarked on a steep learning curve. She taught herself how to use the computer, design, and even sew – skills she hadn’t previously possessed. Despite the challenges, her determination paid off. Within a year, she opened her first retail store, leveraging her reputation in her small hometown.

Traci’s journey from a self-taught entrepreneur to the founder of a multimillion-dollar business is a testament to the power of systems. By creating and implementing efficient methods for each aspect of her business, from the embroidery process to customer service, she was able to ensure consistent results and high-quality products. Her story underscores the importance of mastering business systems for success.

Creating a system doesn’t end with its implementation; it requires continuous assessment and improvement. Traci emphasizes the need to regularly evaluate processes in order to identify potential enhancements, adapt to changing business environments, and ensure that the systems continue to deliver optimal results.

As a successful female entrepreneur, Traci offers unique insights and advice to other aspiring women in business. She encourages them to believe in themselves, remain resilient in the face of adversity, and never underestimate the power of a well-implemented system.

Running a business can be a solitary endeavor, but it doesn’t have to be. Traci highlights the value of having someone in the trenches with you – a business partner, mentor, or supportive team. It’s about building a support network that shares your vision and is committed to achieving it.

Mastering business systems is crucial for achieving success in any industry. Traci Miller’s journey from teaching herself how to sew on her parents’ back porch to founding a multimillion-dollar business is a testament to the power of effective systems. Her story serves as an inspiration for aspiring entrepreneurs everywhere, proving that with determination, resilience, and the right systems in place, success is within reach.


3:46. Definition of systems

6:26. Tackling the things you hate first

7:50. Keys to setting up processes

9:48. Reverse engineering and discovering the process

11:07. Identifying personal weaknesses and filling gaps

11:54. Using psychological tests to hire based on strengths

15:10. Implementing Systems in Various Business Areas

15:57. Having a Process for Changing Toilet Paper

21:17. Continuous Evaluation of Processes

22:51. Success Through Well-Defined Systems

25:10. Traci’s journey and inspiration

33:38. Advice for aspiring women entrepreneurs

38:25. The value of having someone in the trenches with you

Follow Traci + Color 3 Embroidery at:


Color 3 Embroidery Instagram

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